Chez & Greggs Together At Last
Greggs, the UK’s leading high-street food on-the-go retailer is pleased to announce its fundraising partnership with Cheryl Fernandez-Versini’s charity, Cheryl’s Trust, through the launch of a limited edition product.
To support the singer’s charity, Greggs will be donating 5p from every purchase of its new limited edition Belgian Chocolate Crunch Bar. The delicious chocolate bar goes on sale nationwide on Tuesday 8th September and will be available for a limited eight week period. The money raised will help Cheryl’s Trust support disadvantaged young people in the North East of England. In January Cheryl’s Trust announced its partnership with The Prince’s Trust, to help fund a new state-of-the-art centre in the heart of Newcastle, which aims to help young people realise their potential and get their lives back on track. The Centre will allow the youth charity to support almost 4,000 vulnerable young people in the North East each year to turn their lives around. The centre will help the region’s most at-risk young people, including those facing drug and alcohol abuse, homelessness, mental health problems and those leaving care. Cheryl commented:
“It’s great to have Greggs on board supporting The Trust and helping to give back to the North East, it really is a project that is close to my heart. It was lots of fun developing a special treat with Greggs, it was important for me to have something that I enjoy and I’m sure everyone else will love the Greggs Belgian Chocolate Crunch Bar too!” Malcolm Copland, Commercial Director for Greggs said:
“We’re delighted to be involved with Cheryl’s Trust and helping to support young people - it’s a great cause to be part of. We know our customers often enjoy a coffee and a treat, so we’re hoping the Belgian Chocolate Crunch Bar is the perfect treat to satisfy taste buds, whilst also giving something back.” Cheryl’s Trust was set up by Cheryl in January to help totally transform the lives of thousands of young people across the North East every year, giving them the confidence, skills and support they need to build successful, happy lives. For more information on Greggs and Cheryl’s Trust visit www.greggs.co.uk or www.cherylofficial.com/cherylstrust/