Calls to help those worst affected by cost of living crisis in Staffordshire and Cheshire
It's our cash for kids day today.
We're hearing about the shocking reality families across Staffordshire and Cheshire are facing on a daily basis as the cost of living crisis plunges record numbers into poverty.
It's as figures reveal there are over four million children nationally living in poverty through the cost of living crisis.
Of that number 50-thousand children are living in poverty across Staffordshire and Cheshire.
Today is our Cash for Kids Day - where we're hoping we can help.
We're asking people to dress up like their favourite popstar to raise money for cash for kids.
You can find more information here