The Rolling Stones release unisex fragrance RS No. 9 limited to just 999 bottles
Their first foray into the fragrance
Last updated 6th Dec 2024
The Rolling Stones have launched their first-ever fragrance, a unisex eau de parfum called RS No. 9.
Sharing its name and aesthetics with The Rolling Stones’ flagship store on London’s Carnaby Street, RS No.9. costs £99.99 and it’s strictly limited to 999 individually numbered bottles.
Created in partnership with Nirvana Brands and Bravado, the RS No.9 fragrance can only be purchased in person from the Carnaby Street store or its official website.
The Rolling Stones comment: "It's the perfect fragrance for those who dare to be different, and we hope it will bring some joy to our fans."
Perfumer Catherine Selig, who has worked for several years on the fragrance, said: "This was a dream project.
“I wanted to capture The Rolling Stones’ timelessness — their inimitable style, rebellious spirit, and the feeling of freedom their music still inspires. Every note represents a different facet of The Stones’ legacy, from their soulful melodies to their on-stage unpredictability.
“This fragrance is a journey through their world, filled with richness, texture, and bold contrasts."
Ken Rushton, COO of Nirvana Brands, added: “The Rolling Stones are ubiquitous in popular culture, and their influence on personal style is all around us...Bottling the essence of The Rolling Stones in a unique and bold fine fragrance has been an incredible journey—and there is a whole lot more in the pipeline to come.”
David Boyne, Managing Director at Bravado, comments: “Creating this fragrance in partnership with Nirvana Brands has been such an exciting project for us as we continue to expand the RS No.9 brand. We look forward to giving fans the chance to further deepen their love for the Rolling Stones.”
A description of RS No.9 on its official website reads: ‘A single spray and you'll be transported to London’s Soho in 1962 as a group of young men step on stage at the legendary Marquee Club and begin their journey to superstardom. Experience the scent of freedom and opportunity, an olfactory tribute to a time when anything could – and did – happen.
‘A vibrant burst of indulgent bergamot raises the curtain before bourbon-infused notes of velvet swagger onto centre stage. Mid-notes of warm leather brawl under electric musk as tempting patchouli and sultry oud linger seductively in the shadows, balancing the fragrance’s wild, earthy edge with an enduring sophistication.’
The Rolling Stones are rumoured to be playing European shows in 2025, however there has been no word from the band.
Childhood photos of 28 rock stars, including The Rolling Stones:
Rod Stewart
Roderick David Stewart aged 8 in 1953.
Charlie Watts
Charles Robert Watts – Rolling Stones legend Charlie Watts - aged 2 with his mother Lillian and father Charles in Trafalgar Square in 1943.
Sting
Gordon Matthew Thomas Sumner – aka Sting – aged 10 at his home in Newcastle-upon-Tyne in 1961.
Mick Jagger
A school photo of a 9-year-old Mick Jagger in 1951 at Wentworth Junior County Primary School in his home town Dartford
Ronnie Wood
Ronald David Wood (Ronnie Wood) aged 4 in 1951, taken at his home in Whitehorn Avenue, Yiewsley, West London.
Bob Dylan
A childhood photo of Robert Allen Zimmerman – Bob Dylan – aged 2 in 1943.
Iggy Pop
Punk legend James Newell Osterberg Jr. – Iggy Pop – aged 18 months in 1948.
Paul McCartney
Future Beatles icon James Paul McCartney, nowadays known as Paul, aged 8 in Liverpool in 1950.
Janis Joplin
Late-great rock icon Janis Joplin aged 9 in 1952. She died just 18 years later.
David Bowie
A seven-year-old David Jones, soon to be known as David Bowie, in Bromley, London in 1954.
Neil Young
Feted rocker Neil Young as a young boy, aged 11 in 1956.
Jim Morrison
The Doors' Jim Morrison, aged 15, in his high school yearbook photo in 1958.
Bono
A one-year-old Paul David Hewson – future U2 frontman Bono – at his home in Dublin in 1961.
Billy Idol
William Michael Albert Broad – aka Billy Idol – aged 10 in 1965.
Bruce Springsteen
16-year-old Bruce Springsteen in his high school yearbook photo in 1965.
Chrissie Hynde
The Pretenders' Chrissie Hynde aged 17 in her high school yearbook in 1968.
Larry Mullen Jr
U2 drummer Larry Mullen Jr aged 13 in 1974.
Freddie Mercury
An eight-month-old Farrokh Bulsara – future Queen frontman Freddie Mercury – at his home in Zanzibar.
Debbie Harry
Blondie's Debbie Harry aged 17 in her high school yearbook photo in 1962.
Lars Ulrich
Lars Ulrich, the son of Danish tennis player Torben Ulrich, accompanies his father to Wimbledon in June 1966. Lars was two-and-a-half at the time.
Tina Turner
17-year-old Anna Mae Bullock, rock icon Tina Turner, in her high school yearbook photo in 1956.
Jack Black
Tenacious D rocker and acting legend, Jack Black, aged 16 in 1985.
Tom Petty
17-year-old Tom Petty as seen in his 1967 Gainesville High School yearbook photo. © Alamy
Elvis Presley
The King of Rock and Roll himself, Elvis Presley, aged 5 in 1940.
Jimi Hendrix
A three-year-old Johnny Allen Hendrix with his dad Al in late 1945. When he was four in 1946 – a year after the above photo was taken – Johnny was renamed James 'Jimmy' Marshall Hendrix after his dad and Al's late brother Leon Marshall Hendrix.
John Lydon
The Sex Pistols' John Lydon – aka Johnny Rotten – aged 7 in 1964.
Sid Vicious
Simon John Ritchie - aka future Sex Pistols star Sid Vicious - aged 12 in 1969.
Ian Curtis
A five-year-old Ian Curtis in Macclesfield, Cheshire in 1961.