Watch: Chad Kroeger on how Nickelback 'fluked' writing 'Photograph'

The singer reveals how he wrote the hit on My Planet Rocks

Author: Paul TraversPublished 18th Nov 2022
Last updated 18th Nov 2022

On this week’s edition of My Planet Rocks, Nickelback frontman Chad Kroeger talks about the band’s songwriting process and describes how they ‘fluked their way’ into writing their smash hit song ‘Photograph’.

The band have just released their tenth studio album 'Get Rollin'' and the self-deprecating frontman was recording his episode of My Planet Rocks with Liz Barnes.

“Stuff like ‘How You Remind Me’ just came so easy. It just comes flooding,” the singer says.

“I’ll have an acoustic and I’ll have this thing and I’ll know. I was doing this thing with ‘Photograph’ and I had this (riff) going round and round and I was like, ‘Ooh, it’s pretty’.

Listen to Chad Kroeger on My Planet Rocks, Sunday 7pm, or on-demand afterwards

“I’m leaving the top two strings to ring so it gives it this sort of orchestral thing. And then when I spit out, ‘Look at this photograph’, I had no idea where I was going,” he continues.

“And then, ‘Every time I do it makes me laugh’ just came out because it rhymed! So then I’m, (thinking) ‘So which photograph?’ And I immediately knew, I’m like, ‘Oh, I know what picture does that’.”

Kroeger continues: “But it’s so random that we just sort of lucked our way into, ‘So you’re talking about the picture and this is where I grew up and this is where I went to school’ and we started listing all those things.

“And then, ‘Every memory…’, we get to talking about looking through the photo album so then the whole thing becomes about, ‘Oh, it’s all these snapshots through your life’.

“And once we got there, we just got so lucky that it tied back in with the first stupid thing that I said,” he continues, laughing.

“And then when you listen back to it you’re like, ‘Oh this is really good, these guys are good songwriters.

“It’s like, ‘No!’ (laughs). No, just kinda fluking our way into that one.”

Watch: Chad Kroeger on writing 'Photograph'

‘Photograph’ was the lead single from Nickelbacks’s 2005 album ‘All the Right Reasons’ and was a huge hit around the world.

It is certified double platinum in the US and according to Nielsen SoundScan it has sold more than 1.4 million digital downloads in the US alone.

The video became a widely-circulated internet meme thanks to its opening line, with Kroeger holding up a mysterious photograph. Online users were quick to insert all manner of other images into the now famous picture frame.

Watch: Nickelback - 'Photograph'

You can hear the full hour-long programme at 7pm this Sunday (20th November) on Planet Rock, the repeat at 9pm on Wednesday 23rd November, or on-demand on our free app or online.

Gallery: 23 of the worst original names for famous bands (including Nickelback)

Stereophonics - Tragic Love Company

Members of various bands in their hometown of Cwmaman in the late eighties and early nineties, Kelly Jones, Stuart Cable and Richard Jones eventually became a trio in 1992 and started gigging as Tragic Love Company. The moniker was taken from the name of three of their favourite bands at the time; the Tragically Hip, Mother Love Bone and Bad Company. After they recorded an early demo of their seminal anthem 'A Thousand Trees', local promoter Wayne Coleman booked them to play a series of shows across South Wales on the provision they changed their name. Late-great drummer Stuart Cable got the final name from the 'Falcon Stereophonic' gramophone.

The Stone Roses - The Angry Young Teddy Bears

According to producer John Leckie, who helmed The Stone Roses' seminal self-titled 1989 debut album, the band almost called themselves The Angry Young Teddy Bears. "That's ('The Angry Young Teddy Bears') what the Roses were thinking of calling themselves when I met them," Leckie told Q Magazine in 2016. "It sort of suits them in a funny way. The thing with the Roses is that even though there is a punk heritage, they're hippies. Ian especially. It sounds corny, but there's a lot of love there, and you don't really get that with other Manchester bands." They ultimately opted for The Stone Roses and the rest, they say, is history.

Kaiser Chiefs – Runston Parva

When Nick Hodgson, Andrew White and Ricky Wilson formed the band in 1996, they took their bizarre Runston Parva moniker from the name of a small East Yorkshire hamlet called Ruston Parva. With Nick Baines and Simon Rix later in their ranks, they dumped the 'Runston' and they were signed up to the Beggars Banquet Records subsidiary label Mantra Records. However, despite four single releases, Parva were left label-less when Mantra folded in 2003 and their album '22' went unreleased. Fed up with their bad luck, they renamed themselves Kaiser Chiefs after the South African football club Kaizer Chiefs.

Muse – Rocket Baby Dolls

When frontman Matt Bellamy and drummer Dominic Howard's former band Gothic Plague (surprisingly not a death metal group) split following a series of rifts, they enlisted new bassist Chris Wolstenholme and changed their name to Rocket Baby Dolls. Soon realising it was woeful, after just one gig – their triumphant battle of bands performance at Broadmeadow Sports Centre in Teignmouth in 1994 – they switched it for Muse.

Goo Goo Dolls – The Sex Maggots

Originally a covers band, Goo Goo Dolls were known as the Sex Maggots when they were gigging around Buffalo, New York in 1986. However, they were reportedly forced to find a new moniker when a local promoter refused to put their band name on his marquee. They took their name from a toy called a Goo Goo Doll that they stumbled across in an advert in True Detective magazine. Singer Johnny Rzeznik has since quipped: "It's the best we came up with, and for some reason it stuck. If I had five more minutes, I definitely would have picked a better name."

Coldplay - Starfish

When future Coldplay frontman Chris Martin met Welsh guitarist Jonny Buckland at University College London in 1996, the musical kindred spirits formed a group called Pectoralz. With bassist Guy Berryman and drummer Will Champion joining their ranks the following year, they changed their name to Starfish. The band performed their debut show at the now closed Laurel Tree pub in Camden in January 1998 as Starfish and had a number of equally terribly titled songs including the cringey 'Ode to Deoderant'. Several weeks later they changed their name to Coldplay after a good chum called Tim Crompton kindly agreed they could nick the moniker of his own group.

Elbow - Mr Soft

Formed in Bury in 1990, Guy Garvey, Mark Potter, Richard Jupp and bassist Pete Turner called themselves Mr. Soft in homage to the character in the Trebor Softmints advert in the late eighties that was soundtracked by Cockney Rebel's song of the same name, 'Mr. Soft'. Soon shortened to just Soft, the band redubbed themselves Elbow in 1997 and took inspiration from the BBC TV drama The Singing Detective where a character called Philip Marlow calls the word "elbow" as the prettiest word in the English language.

Pearl Jam – Mookie Blaylock

Keen aficionados of the legendary New York Jets basketball player Mookie Blaylock, Eddie Vedder and co. decided to name their band in his honour. After playing a series of shows as Mookie Blaylock, they renamed themselves Pearl Jam in October '90 after signing to Epic Records. The origins of the name are somewhat cloudy, related either to Eddie Vedder's great grandmother Pearl / seeing Neil Young "jam" live / a naughty euphemism, depending on who you talk to... Mookie himself is said to be a big fan of Pearl Jam's music.

Nirvana – Pen Cap Chew

Previously a member of the delightfully named Fecal Matter – aka Brown Towel – Kurt Cobain already had a history of hilariously bad band names before starting his new outfit with Krist Novoselic. After trialling a few dodgy names including Skid Row, Ted Ed Fred and, most notably, Pen Cap Chew, they had a eureka moment and settled on Nirvana. Kurt told Rolling Stone in 1992: "I wanted a name that was kind of beautiful or nice and pretty instead of a mean, raunchy punk name like the Angry Samoans." A superb choice.

Radiohead – On A Friday

Formed while students at Abingdon School, Oxfordshire in 1985, Thom Yorke, Philip Selway, Ed O'Brien, Johnny Greenwood and Colin Greenwood called themselves On A Friday in reference to the rehearsal day in their school's music room. The name stuck for six years until they signed a six-album deal with EMI Records in 1991 and the label requested they ditched it. They opted for Radiohead after the 1986 Talking Heads song 'Radio Head'.

Red Hot Chili Peppers - Tony Flow and the Miraculously Majestic Masters of Mayhem

Founded at Fairfax High School in Los Angeles in 1983, Anthony Kiedis, Hillel Slovak, Flea and Jack Irons gave themselves the flabbergasting name Tony Flow and the Miraculously Majestic Masters of Mayhem. According to Kiedis, the name was intended to reflect the "majestic and chaotic" nature of the band. After two shows as Tony Flow… in November of '83 the group opted for the comparatively normal moniker Red Hot Chili Peppers.

Nickelback – Village Idiots

When the young Chad Kroeger, Ryan Peake, Mike Kroeger and former drummer Brandon Kroeger formed a covers band in the early 1990s largely pilfering from Metallica, Led Zeppelin and Megadeth's back catalogue, they dubbed themselves the Village Idiots. Realising it would make them a laughingstock on the bigger stage, they later changed it to Nickelback in reference to the nickel in change Mike often gave his customers while working at Starbucks – "Here's your nickel back."

Black Sabbath – The Polka Tulk Blues Band

It's almost impossible to think of a more inappropriate band name as The Polka Tulk Blues Band to fit with Sabbath's crushing heavy metal sounds. Fortunately, they saw sense and abandoned the name in the late 60s with a scathing Iommi telling Ozzy: "Every time I hear it, all I can picture is you, with your trousers around your ankles, taking a f***ing dump. It's crap." Black Sabbath was inspired by three things - the Boris Karloff film of the same name, a dark vision bassist and lyricist Geezer Butler once had, and the work of occult novelist Dennis Wheatley.

Snow Patrol – Shrug

Four years before the formation of Snow Patrol, singer Gary Lightbody and bassist Mark McClelland along with drummer Michael Morrison formed the rather indifferent monikered band Shrug. They self-released the brilliantly titled demo 'The Yogurt vs Yogurt Debate' in 1994 and changed their name to Polarbear in 1996 after discovering there was already an American band called Shrug. Following an EP called 'Starfighter Pilot' in 1997 and the exit of Morrison, the band morphed into Snow Patrol the following year.

KISS – Wicked Lester

Binning their Rainbow moniker when they discovered there was already another band with the same name, in 1971 the group renamed themselves Wicked Lester. During their brief existence the folk/pop/rock group played in public just twice before Gene Simmons and Paul Stanley decided to delve into rock and roll and recruit new members. With Ace Frehley on board by Christmas '72 they changed their name to KISS and played their first live show a month later.

Van Halen – Rat Salad

Van Halen originally called themselves Genesis until they found out a certain British progressive rock band shared then name. The band then redubbed themselves Mammoth… only to discover that was being used too! Still predominately a covers band, the Van Halen brothers toyed with Rat Salad (after the Black Sabbath song) but Dave Lee Roth countered with their surname. Originally worried about it sounding self-absorbed, the whole band eventually agreed to adopt it.

U2 - Feedback/The Hype

When drummer Larry Mullen posted a notice looking for band members at Mount Temple Comprehensive School, the resulting group were called The Larry Mullen Band "for about ten minutes" before Bono swept aside the idea. They then opted for Feedback, after the screeching sound that came out of their amps, only to switch it for the decidedly pop band-esque name The Hype in 1977. Eventually they settled on U2 for its "ambiguity and open-ended interpretations."

Blur – Seymour

Formed from the ashes of Damon Albarn, Graham Coxon and Alex James' previous group Circus, the band called themselves Seymour in December 1988 after J. D. Salinger's 1963 novella 'Seymour: An Introduction'. When they were signed to Food Records in 1990, the imprint wisely rejected the terrible name and the band decided on Blur after drawing up a list of alternatives.

Simon and Garfunkel – Tom & Jerry

When they were just 15 years old in 1956, the fresh-faced Paul Simon and Arthur Garfunkel assumed the name Tom & Jerry seemingly in reference to the hit Hanna and Barbera cartoon of the same name. Simon even dubbed himself Tom Graph and Garfunkel took on the name Jerry Landis. The pair scored a minor hit called 'Hello Schoolgirl' before going their separate ways. In 1964 they reconvened as a duo and decided to use their real names to stay "true" to themselves.

Linkin Park – Xero

Formed by high school chums Mike Shinoda, Rob Bourdon and Brad Delson in 1996, with Joe Hahn and singer Mark Wakefield recruited later that year, Linkin Park were somewhat regrettably originally known as Xero - a name that sounds more like a brand of photocopier than a band. After recording a self-titled EP, Wakefield quit the group when tensions grew when they failed to secure a record deal. Xero recruited Arizona vocalist Chester Bennington in 1999 and they changed their name to Hybrid Theory before eventually settling on Linkin Park in homage to Santa Monica's Lincoln Park.

Pink Floyd – Screaming Abdabs

Pink Floyd were formed from the ashes of a band that had a series of bizarre transitory names. First called Sigma 6 (there were six members including Roger Waters, Richard Wright and Nick Mason), in 1964 they adopted a series of short-lived but gloriously ridiculous names including Leonard's Lodgers, the Meggadeaths and the Screaming Abdabs. A year later Syd Barratt coined Pink Floyd after finding inspiration from the Piedmont blues musicians Pink Anderson and Floyd Council.

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