Bruce Dickinson announces his autobiography 'What Does This Button Do?'

Iron Maiden frontman Bruce Dickinson will release his long-awaited memoir ‘What Does This Button Do?' this autumn.

Author: Scott ColothanPublished 26th Jul 2017

Bruce penned a publishing deal with HarperCollins back in November 2015 six months after he got the all-clear following his treatment for tongue cancer. 

Making light of his upcoming busy schedule with Iron Maiden on The Book of Souls World Tour, he commented at the time: “It was flattering to be approached to write a book about my experiences and it seems an appropriate time to do this as I will have plenty of time on tour next year to work on a book.”

Now, it’s been confirmed that the finished book is brilliantly titled ‘What Does This Button Do?’ and it will be released on Thursday 19th October across the globe.

Available to pre-order via the official Iron Maiden website now, the first print run of the UK hardback edition will come complete with aesthetically pleasing black sprayed edges.

> So who's going to be the first to decipher Bruce's rambling scrawl?!
>
> Pre-order 'What Does This Button Do' now:https://t.co/e8sKtOJlIK pic.twitter.com/d47D2x0xFW > > — Iron Maiden (@IronMaiden) July 26, 2017

The accompanying blurb promoting the book reads:

“One of the world's most storied musicians, Bruce has lived an extraordinary off-stage existence too. A true polymath, Bruce is, or has been, an airline pilot and captain, an aviation entrepreneur, a beer brewer, motivational speaker, film scriptwriter, twice-published novelist, radio presenter, TV actor and a world-class fencer.

“Now, for the first time, Bruce tells his story in his own words. In What Does This Button Do?, Bruce (a man who famously never gives interviews about his personal life) shares the most fascinating recollections, including his thirty years with Maiden, the early days, his childhood within the eccentric British school system, going solo, realising his dream of flying jumbo jets and his recent battle with tongue cancer. Bruce Dickinson is so much more than the frontman of one of the biggest bands on the planet. A rock icon, a true renaissance man, Bruce has been, and remains, a man of legend.

“Bold, honest, intelligent and very entertaining, What Does This Button Do? is the long-awaited window into the life, heart and mind of one of our most adventurous and multifaceted sons.”

The front cover looks like this: