Strictly's Kelvin Fletcher joins the platinum blond lockdown trend 👀

Strictly Come Dancing 2019 winner Kelvin Fletcher is keeping himself busy in lockdown with his family... By dyeing his hair platinum BLOND! The former Emmerdale star, who won last year's TV dance competition with Oti Mabuse, has taken to Instagram to document his hair transformation - and the results are... Interesting!

Following in the footsteps of Paddy McGuinness, Kelvin shared his brand new look on Instagram with the caption, 'What do you reckon @mcguinness.paddy #BeenThroughAFewShades.'

Paddy replied to the picture, writing, 'HaHa fantastic pal!!!,' as Vernon Kay hilariously commented, 'Looks like a hairy pint of Guinness 😂💯👍,' and many other fans pleaded with Kelvin to get a purple shampoo or toner on his bonce!

The dad-of-two then shared another post, showing the transition in more detail and revealing that his wife Liz Marsland was the one to wield the bleach. He wrote, 'From brunette to ginger (favourite part) to yellow. Now where’s that toner 💁🏻‍♂️😂.'

Many of Kelvin's Strictly co-stars commented on the new look, with Neil Jones joking, 'Go back to ginger,' and Emma Barton adding, 'No words my friend! 😂,' as Mike Bushell commented, 'If only they could do another series of game of thrones. You’d have to be the lead Kelv. #gameofthrones king kelv.'

Scroll through to see some more celebrity transformations...

This comes after Paddy McGuinness dyed his own hair platinum blond just a few weeks ago - even uploading a video of the process and writing, 'Here’s my hair bleaching experience! I attempted it after speaking to numerous professional colourists in the auld hair game. I also watched far to many YouTube tutorials🤓.'

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• Kelvin Fletcher
• Paddy McGuinness