Sons Of Kemet mind the Gap

MOBO award winning jazz band Sons of Kemet have been chosen to provide the music for a new major new TV advertising campaign by clothing store Gap. The campaign will start later this month and is directed by David Fincher (Fight Club, The Social Network, Se7en). The band were one of the highlights of the first Love Supreme Festival in 2013 and have played throughout the summer at various festivals including Latitude and the North Sea Jazz Festival.

Sons of Kemet are a British band led by clarinetist and saxophonist Shabaka Hutchings and features Oren Marshall on tuba. There are two drummers in Tom Skinner and Seb Rochford who also leads the Mercury Prize nominated Polar Bear. They released their debut album ‘Burn’ last year to critical acclaim. They play XOYO in London on October 29th.

Watch the TV ad.