Charity warns cost-of-living crisis fuelling consumption of stronger alcohol

It comes as people are buying more alcohol from supermarkets to save money.

Author: Josh KerrPublished 13th Apr 2023

A charity has warned the cost-of-living crisis is causing people to buy cheaper but stronger alcohol.

Research by support service With You has described a shift in drinking habits, as 56 per cent of people say they are buying more alcohol from supermarkets.

Stephen McCulloch from the organisation says people need to be aware when looking for cheaper products, that the alcohol content could actually be higher.

"Make sure you always check the labels of any alcohol brand you're buying,” he said.

“Equally when you're at home rather than going out you have the risk of purchasing more in bulk.

"We're also less cautious over things like measuring our alcohol when pouring ourselves at home."

There are also concerns those who are suffering from mental health pressures related to the crisis could increase their alcohol consumption.

Stephen added: "Over a third of UK adults drink more alcohol when they feel anxious, and we actually know that alcohol consumption is linked to anxiety.

"So, you might feel at the time like alcohol is making you feel more relaxed, but it essentially borrows happiness from your next day, so indeed it can then lead to more anxiety the next day."

Find out more about support available from With You.