Educating businesses and young people across Lincolnshire about the dangers of flavoured single-use vapes

It's the latest attempt by Trading Standards to reduce the use of these products, and the amount of underage sales taking place

Author: James Turner LDRS, Charlotte LinnecarPublished 31st Jul 2023

In the latest method of stopping the use, and underage sales of e-cigarette products in Lincolnshire, businesses and young people will be further educated on the dangers of flavoured single-use vapes.

It comes after a new report shows there's still a uptake in the number of young people vaping, despite the long term risks not being known.

There's also been a significant surge in underage sales throughout the county.

Last week, Members of Lincolnshire County Council discussed the issue at a Public Protection and Communities Scrutiny Committee, where several councillors voiced worries over the sale of disposable vapes to under 18s.

Members of the Council also labelled flavoured single-use vapes as a major health problem in the making.

They believe that the enticing colourful flavours of these products are largely responsible for their appeal among this age group.

This represents an overall increase of 154%, with instances related to vaping skyrocketing by 344% in the past year alone.

In the fiscal year of 2022/23, underage vaping constituted 68% of all underage sales, according to intelligence reports.

Councillor Nicola Clarke (Conservative) referenced recent news reports that highlighted incidents of children as young as eight vaping on school premises:

“People have learnt that smoking is not healthy but I think this is the next big health issue,” said Councillor Clarke.

“We need to keep an eye on it and monitor it far more closely.”

She later advocated for restrictions similar to those enacted by the California State Legislature. In December, California enforced a statewide ban, suspending the sale of most flavoured tobacco products and e-cigarettes across the state in an effort to keep these highly addictive products away from youth.

However, Mark Keal, Head of Trading Standards, said that vapes serve a beneficial purpose for individuals attempting to quit smoking, many of whom reportedly prefer flavoured options.

Councillor Andrew Key added:

“Children have always indulged in prohibited activities. When I was at school, it was smoking, and it was seen as cool. Perhaps that’s our challenge? How do we make it uncool?”

When Councillor Nigel Pepper, the committee chairman, asked what further measures could be taken to prevent the illegal sale of single-use vapes to minors, Mr Keal proposed heightening public awareness about the dangers of these products. He said:

“There is also more work for Trading Standards to do in terms of educating businesses. These vapes are now available in a wide variety of places. We’ve moved away from traditional vape shops, and the influx of disposable vapes means they’re everywhere now.”

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