Actor becomes Peak District Ambassador
Kelvin Fletcher hopes to raise the profile of the park's Foundation
Last updated 14th Jun 2022
The actor, who now runs his own Peak District farm, will champion the conservation and engagement work of the Foundation and help to share its vision of a National Park enjoyed and conserved by everyone.
Kelvin, who grew up in Oldham, swapped urban life for the countryside when, post-lockdown, he and wife Liz bought their 120-acre farm, which they share with their daughter Marnie, son Milo and newborn twin boys.
The couple’s farming experiences were charted in the BBC1 reality series Kelvin’s Big Farming Adventure.
Ex Emmerdale star and Strictly Come Dancing champion Kelvin, says:
“The Peak District, for me, represents the north – and I’m a very, very proud northerner. For us, it’s the best of both worlds – beautiful countryside surrounded by some great towns and cities. I think it’s the perfect place.
“The Peak District Foundation is a cause that’s close to my heart - and my ambassador role is a genuine connection. I live in the Peak District, with a young growing family and, for a long time, I was an urban visitor, a walker in the National Park.
“Hopefully I’m in a position where I can help to raise the profile of the Foundation and share its messages. The countryside is for everybody – and we all have a responsibility to look after it, ensuring it’s there for future generations.”
The Foundation’s fundraising development manager Sarah Slowther said: “We’re delighted to welcome Kelvin as our new ambassador. He really shares our enthusiasm for the Peak District.
“Kelvin has a genuine interest in our conservation projects and our work restoring nature and improving biodiversity. And, like us, he’s passionate about connecting people to nature and providing opportunities for communities surrounding the Peak District to improve their wellbeing by enjoying the National Park.
“His Peak District farm has given Kelvin a great understanding of the challenges facing the National Park and the balance between farming, conservation and access. Kelvin and his family are great role models and ambassadors for the Peak District and we’re looking forward to working with him to raise the profile of our charity.”