Cambridgeshire mother battling 'huge shake up' launches road safety campaign

Brad Roberts was killed after colliding with a Nissan Qashqai this year

Chelsie and Brad Roberts
Author: Dan MasonPublished 21st Nov 2024

A mother-of-two from Cambridgeshire whose husband was killed in a road traffic collision said dealing with his loss has been a "huge shake-up".

Brad Roberts was riding his motorbike on the A1101 near Littleport in January when he collided with a Nissan Qashqai at the Mile End Road junction.

His wife Chelsie believes this year has been tough to manage.

"Me and Brad had two children together, we've got twins, and they're both autistic so we've had to go through the process of explaining what had happened, processing their grief as well as my own and it's been a huge shake-up for our family," she said.

"I think the biggest issue is we all assume it'll never be us and never be the other side of that headline, but me and my family are on the other side of that headline and it's an awful experience."

Campaign in Brad's memory

Chelsie wants to set up a campaign in Brad's memory to help vehicle drivers become more aware of bikers.

Her plans coincide with Road Safety Week, run by charity Brake, which raises awareness of those affected by road traffic collisions.

As part of her campaign, Chelsie - who's completed BikeSafe and Biker Down courses to enhance her own skills - aims to have a course for vehicle drivers to better their education around other road users.

"There's not much by way for car or HGV drivers that can alert them to the difference of the experience of motorcycle riding and the different things we face on the roads that other road users could help to amend their driving skills to accommodate those other road users," she said.

"It comes down to the attitude of people who are operating their vehicles."

"No one's exempt from these things happening"

Chelsie believes how changing attitudes towards other road users could go some way to reducing casualties.

"If people are more willing to learn and access resources, I think we'd see a change of attitude on the roads but you can't make people be better," she added.

"Anything that affects your reactivity to a situation could be something that takes someone else's loved one and until people realise no one's exempt from these things happening to them, we can't get people to take the accountability needed to improve road safety."

The driver of the Qashqai, 64-year-old Alicja Grabska, is due to be sentenced at Cambridge Crown Court next month after pleading guilty to causing death by careless or inconsiderate driving.

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