Warm clothing appeal launches in Reading

Winter Warmer aims to collect hundreds of items for distribution to people in need

Author: Jonathan RichardsPublished 26th Jan 2026

People in Reading are being asked to donate warm clothing this week to support people in need.

The winter warmer project collects donations of good-quality second-hand scarves, hats, gloves and coats, which are then redistributed to people in need across the Reading community. Last year’s event distributed over 750 items of adult and children’s clothing to some of the most vulnerable people in our society.

Reading BID is calling for donations at the Brunel Arcade at Reading Station (near the main ticket office and Costa Coffee) from 27–29 January, 8am–6pm. People in need within the community will be able to collect free second-hand warm clothing on 30 January between 10am–2pm.

Donations are open to everyone, with businesses, commuters, students and residents all encouraged to contribute. Reading BID will again be working with town centre businesses to drive donations and provide volunteering opportunities at the collection centre for local staff.

Difference

Alexa Volker, Reading BID Manager, said: “Reading BID is proud to be supporting Reading’s Winter Warmer programme again this year. Winter can be a challenging time for many within our community, and something as simple as a warm coat is not always guaranteed. The Winter Warmer initiative raises awareness of this need and brings people together to make a real difference for those most affected.

“Over the past four years, thousands of pieces of warm clothing have been donated, making a real difference to people across our community. Last year alone, over 200 people came to collect clothing, meaning over 200 winters were warmer because of the kindness of our local public.”

Find out more at www.visit-reading.com/winter-warmer

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