Paradise Wildlife Park to be renamed 'Hertfordshire Zoo'

“It's time for us to look to the future and as the natural world does, evolve."

A new logo has been revealed as part of the Park's rebranding
Author: Henry WinterPublished 5th Apr 2022

A family-run zoo called Paradise Wildlife Park in Broxbourne will be changing its name, so that it's more closely associated with Hertfordshire.

The rebranding will officially launch on the wildlife park's 40th anniversary in 2024.

Founder of Paradise Wildlife Park, Peter Sampson said: “It's time for us to look to the future and as the natural world does, evolve."

"By becoming Hertfordshire Zoo, we want to align ourselves more closely with the whole of the Hertfordshire community and establish ourselves as a zoo that everyone across our county is proud of.

"We will shine a spotlight on Hertfordshire as a positive beacon for animal welfare, conservation, and education.”

Hertfordshire Zoo will launch officially on the Park's 40th anniversary on 1st April 2024.

The family run charity says over the next few we will see a host of new, amazing but sadly threatened species calling Hertfordshire Zoo home.

Lynn Whitnall the CEO of the Park shared: “We hope the local community and supporters of the park can understand our reasons for this change and we hope you are as excited as we are for what is coming as we continue to develop and evolve.”

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