Edinburgh Christmas 2017 generates £113m

New figures show Edinburgh Christmas 2017 generated £113m for the city.

Underbelly - the firm that runs the festival - has today released new statistics showing the success of the event.

It attracted over 900,000 unique visitors over a 6-week period last year and a record breaking 700,000 tickets for rides, attractions and shows.

Charlie Wood and Ed Bartlam, directors of Underbelly who produce Edinburgh’s Christmas on behalf of the City of Edinburgh Council, said: “It’s fantastic to get this independent research and to read its finding of the vast economic impact that Edinburgh’s Christmas brings to the city and to Scotland. We’re very proud that Edinburgh’s Christmas is now firmly on the map as a global winter destination with sky high levels of customer satisfaction and return visits, and visitors who consistently rate the event as their major reason for coming to Edinburgh. The research shows that the event supports thousands of jobs in the city but it’s great to see how many residents also come and enjoy its attractions. This year, we’re adding Silent Light, a significant new attraction which will raise funds for Edinburgh’s One City Trust, dedicated to fighting inequality and exclusion in the city."

Edinburgh Christmas 2018 gets underway in the capital this weekend.