Could this be the first glimpse of the new John Lewis Christmas ad?
Could it be 2016's ad?
Rumours are flying that this 10 second clip showing a boxer dog waiting for a ball are actually the first few seconds of the new John Lewis advert.
The short preview has been uploaded to a Twitter account going by the name of 'Bounce' and includes snow, a dog, a small child and a bouncing ball.
Watch the clip here:
#BounceBounce appears at the end of the short clip in the John Lewis font, however there's no official announcement that this is in fact the real deal.
Already many have been fooled by one 'fake' John Lewis advert. A Level media student Nick Jablonka has found himself unexpectedly thrust into the limelight after his college project was mistaken for the eagerly anticipated John Lewis Christmas advert.
The one-minute animation tells the story of a lonely snowman trapped in a snow globe who longs to break free and find love. The video on YouTube has had nearly half a million views so far and received supportive comments including people calling on John Lewis to sign him up.