AG Barr to make IRN-BRU energy drink

PWR-BRU will be available in four different flavours from the end of the month.

Author: Callum McQuadePublished 7th Aug 2023
Last updated 7th Aug 2023

The makers of IRN-BRU are making a new energy drink called PWR-BRU which will hit the shelves at the end of the month.

It will be available in four different flavours and promises to "pack a punch".

‘Origin’ Original captures the unmistakable flavour of IRN-BRU, whilst ‘’Diablo’’ Cherry, ‘’Maverick’’ Berry and ‘’Dropkick’’ Tropical complete the bold line-up.

Ahead of launch, those who enjoy the pursuit of greatness have the chance to get their hands on a special foil-marked collector’s edition can and taste PWR-BRU before it even hits the shelves.

‘Scan for a Can’ QR codes have been planted across Scottish locations - from iconic streets and sports arenas to music venues and student hangouts, across Glasgow, Edinburgh, Dundee, Aberdeen, Inverness and Perth from today.

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