UK watchdog launches investigation into Oasis reunion tour dynamic pricing

The Competition and Markets Authority (CMA) has started a probe

The Oasis ticket sale
Author: Scott ColothanPublished 5th Sep 2024
Last updated 5th Sep 2024

The UK’s competition watchdog has launched an investigation into the controversial ‘dynamic pricing’ used for Oasis reunion tour ticket sales.

The Competition and Markets Authority (CMA) has issued a statement today (5th September) confirming they are scrutinising whether the sale of Oasis tickets by Ticketmaster may have breached consumer protection law.

Many Oasis fans were shocked during the on-sale on Saturday (31st August) when some ticket prices rose by hundreds of pounds due to being ‘in demand.’

The CMA says the investigation will investigate a number of things, including whether:

- Ticketmaster has engaged in unfair commercial practices which are prohibited under the Consumer Protection from Unfair Trading Regulations 2008.

- People were given clear and timely information to explain that the tickets could be subject to so-called ‘dynamic pricing’ with prices changing depending on demand, and how this would operate, including the price they would pay for any tickets purchased.

- People were put under pressure to buy tickets within a short period of time – at a higher price than they understood they would have to pay, potentially impacting their purchasing decisions.

Oasis' Liam and Noel Gallagher

Sarah Cardell, Chief Executive of the CMA, said: “It’s important that fans are treated fairly when they buy tickets, which is why we’ve launched this investigation.

“It’s clear that many people felt they had a bad experience and were surprised by the price of their tickets at check-out. We want to hear from fans who went through the process and may have encountered issues so that we can investigate whether existing consumer protection law has been breached.

“The CMA also welcomes the government’s recent announcement that it will consult on measures to provide stronger protections to consumers in the ticketing sector, wherever they buy their tickets.

“This has been a priority focus for the CMA for several years, having previously taken enforcement action and recommended changes to improve the secondary tickets market. We are committed to working closely with government to tackle the longstanding challenges in the ticket market.”

The CMA a non-ministerial government department in the United Kingdom, responsible for strengthening business competition and preventing and reducing anti-competitive activities.

Oasis' Liam and Noel Gallagher

Oasis issued their own statement yesterday claiming they had no knowledge that dynamic pricing was going to be used.

"It needs to be made clear that Oasis leave decisions on ticketing and pricing entirely to their promoters and management, and at no time had any awareness that dynamic pricing was going to be used,” Oasis said.

“While prior meetings between promoters, Ticketmaster and the band's management resulted in a positive ticket sale strategy, which would be a fair experience for fans, including dynamic ticketing to help keep general ticket prices down as well as reduce touting, the execution of the plan failed to meet expectations.

"All parties involved did their utmost to deliver the best possible fan experience, but due to the unprecedented demand this became impossible to achieve."

The statement came as Liam and Noel Gallagher announced two extra dates at Wembley Stadium, for those who missed out first time around. Tickets will be sold by a staggered, invitation-only ballot process.

The childhood homes of famous rock stars, including Noel and Liam Gallagher:

Joe Elliott’s childhood home

Def Leppard frontman Joe Elliott was born and raised at 61 Crookes Road in Sheffield. Ahead of Def Leppard's homecoming gigs at The Leadmill and Bramall Lane in May 2023, Joe visited the property. He wrote: "The house I was born in, grew up in, met Sav & Tony Kenning for the very time in that upstairs room you can see above me …. Sigh …. Memories!!"

Ozzy Osbourne’s childhood home

One of six children, Ozzy Osbourne spent his formative years in this small two-bedroom terraced house on Lodge Road in Aston. Ozzy told Huffington Post in 2014: "I've been back to that house a few times over the years and I can't believe there were eight of us living in a two-and-a-half-bedroom house. It is tiny! I have wardrobes bigger in my house."

John Lennon’s childhood home

Now a lovingly restored Grade II listed building preserved by the National Trust, John Lennon lived at 251 Menlove Avenue in Liverpool with his Aunt Mimi from 1945 to 1963. It featured on the cover to Oasis single 'Live Forever' in 1994 and in 2000 it was adorned with an English Heritage blue plaque.

Paul McCartney’s childhood home

Sir Paul McCartney's childhood home at 20 Forthlin Road in Allerton, south Liverpool. It became a listed building in 2012 and is owned by the National Trust. The Trust markets the house as "the birthplace of the Beatles" as it was where McCartney and Lennon penned the earliest Beatles songs.

Ringo Starr’s childhood home

Ringo Starr (aka Richard Starkey) spent his very early childhood years at a terraced house on Madryn Street in Liverpool but moved to at two-up, two-down house 10 Admiral Grove in Dingle when he was 3 with mum Elsie when his parents separated. He lived there for the next 20 years. Pictured is 10 Admiral Grove in 1964.

David Bowie’s childhood home

40 Stansfield Road in Brixton where a young David Jones - aka David Bowie – lived until he was six years old. The house became a shrine for Bowie when the music legend died in January 2016.

Kurt Cobain’s childhood home

Kurt Cobain's childhood home in Aberdeen, Washington. Nirvana fan Lee Bacon bought the house in 2018 for $225,000 (around £170,000) and told Rolling Stone: "My goal is to preserve and restore it for my generation and for my kids."

Kurt Cobain’s childhood home

Kurt Cobain's Led Zeppelin graffiti is still on the walls in his attic bedroom.

Little Richard’s childhood home

The late rock and roll pioneer was brought up alongside his eleven siblings in this detached home in the Pleasant Hill neighbourhood of Macon, Georgia in the 1930s and 40s. Now named The Little Richard Resource Center, the home is now open to the public and hosts a number of community events.

Bruce Springsteen’s childhood home

Bruce Springsteen grew up in this home at 39 1/2 Institute Street in Freehold, New Jersey from the years 1955 to 1962. It was while living at this house aged 7 in 1956 that Springsteen witnessed Elvis Presley on The Ed Sullivan Show and decided he wanted to be a musician himself.

Johnny Cash’s childhood home

Meticulously restored in 2014 thanks to funds from Arkansas State University, Johnny Cash's boyhood home is in the tiny town of Dyess, Arkansas.

Jim Morrison’s childhood home

Jim Morrison's home in Albuquerque, New Mexico where he lived in his teens while his dad worked at the nearby Kirtland Air Force Base.

Bono’s childhood home

Paul 'Bono' Hewson's parents bought this house on Cedarwood Road, Dublin seven weeks after his birth in 1960 and he spent his entire childhood here. The U2 song 'Cedarwood Road' on their 2014 album 'Songs of Innocence' is a nostalgic musical celebration of Bono's boyhood abode.

Freddie Mercury’s childhood home

Aged 17, Freddie Mercury and his family fled the Zanzibar revolution to live at 22 Gladstone Avenue in Feltham, West London. Pictured is Queen's Brian May and Freddie's younger sister Kashmira Cooke at the unveiling of a Blue Plaque at the house in September 2016.

Lars Ulrich’s childhood home

Lars Ulrich lived in this uniquely designed property in Hellerup, Denmark with his family until he moved to America aged 17.

Mick Jagger’s childhood home

Sir Mick Jagger was brought up in this semi-detached house in Dartford, Kent. His future bandmate Keith Richards lived just around the corner.

Keith Richards’ childhood home

Keith Richards spent the first six years of his life living in this two-bedroom flat above a florists in Dartford, Kent.

Axl Rose’s childhood home

Axl Rose lived at this humble Lafayette, Indiana house from 1962 to 1982 before moving to Los Angeles in his early twenties.

Marc Bolan’s childhood home

The young Mark Field (Marc Bolan) lived at this terraced property on Stoke Newington Common, London from his birth in 1947 to aged 15 in 1962. In 2005, the London Borough of Hackney honoured Bolan with a plaque outside the property.

Elvis Presley’s childhood home

The humble two-bedroom house in Tupelo, Mississippi where The King himself Elvis Presley was born on 8th January 1935. It was built by his father Vernon after he successfully secured a $180 loan.

Jon Bon Jovi's childhood home

John Francis Bongiovi Jr.'s childhood home in Sayreville, New Jersey. Astonishingly, MTV bought the home in 1989 and gave it away in a competition. Jon Bon Jovi was reported to be "angry" at the publicity stunt and the competition winner soon sold the property.

Noel and Liam Gallagher's childhood home

Soon after Liam's birth, the Gallaghers moved to Ashby Avenue and then to Cranwell Drive in Burnage (pictured). With a violent and alcoholic father, Noel and his brothers had an unhappy childhood before mum Peggy left Thomas in 1982 with her three children.

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